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Rag'n'Bone Man "Pocket"
Project type
3D, AI, Live Action
Location
We Are Covert
I oversaw the production of the music video for 'Pocket' by Rag'n'Bone Man, helping bring to life a colourful, surreal and playful interpretation of the feeling of a first date and the idea of being 'put in someone's pocket'.
The video took the artist, Rory Graham, in a more lighthearted and experimental direction, using imaginative visual effects and unconventional perspectives to create a hallucinatory visual experience. As the narrative unfolds, the visuals become increasingly surreal, building towards a dramatic climax where the artist is able to piece himself back together.
xWorking closely with the creative and technical teams, I helped bring this ambitious visual concept to life, overseeing the production process and ensuring the various VFX elements came together to create a distinctive and memorable music video.











